Events20 years of extraordinary brand events and activations

20 years of extraordinary brand events and activations

Formidable regional corporate and brand partner Prime Cast Events marks two decades


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Prime Cast Events, a premier experience and activations agency in the Philippines, is proudly celebrating its 20th anniversary, looking back on two decades of unparalleled creativity, impressive executions, and unmatched commitment to its clients and vision.

Through the years, Prime Cast has established itself as a formidable corporate and brand partner, collaborating with different consumer products and services to bring their campaigns and visions to life. Today, the company stands as a testament to the unwavering commitment of its people. This is the secret that has made it one of the most preferred agencies for events, activations, creatives, and digital services, both locally and across Southeast Asia.

Vision and dedication are two words that are easy to throw around when describing a company or its people, but they ring true for Prime Cast. The mark of a great agency is when they can anticipate needs before a client even knows them, and dedicate their energies to upholding their promises. One can expect an all-encompassing support system with the Prime Cast team, where brands and companies are treated not as clients, but as partners and collaborators.

Prime Cast Events celebrates their 20th anniversary

From a boutique agency to a massive team, Prime Cast has built a solid portfolio of work. And they do not plan on stopping. “We have seamlessly expanded our teams and services to cater to the growing and evolving needs of our clients,” says Prime Cast Chairman and CEO Alex Valerio. “This reach has not only diversified our portfolio, but has also enriched our experiences, enabling us to tailor our solutions to a wide range of markets.”

Prime Cast’s clients, from individuals to large FMCG companies, continue to have faith and confidence in its team. “To all our partner brands from then until now, we are very humbled and grateful for your trust. Your solid confidence has pushed us to raise the bar and exceed expectations,” adds Valerio.

Prime Cast Events welcomes the audience with larger-than-life Toblerone set-ups at the chocolate brand’s Christmas PR Launch.

At the heart of Prime Cast’s success story are the dependable individuals of the team. “I want to thank our incredible staff, manpower, models, and execution partners who work perseveringly behind the scenes,” concludes Valerio. “Their passion and intensity have been the pillars of our growth and achievements. To everyone who has been a part of the Prime Cast family, thank you sincerely.”

As Prime Cast raises a toast to its 20th year, the company looks ahead with great anticipation, as the best is yet to come.


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